Honest pricing.
One free tier. One paid tier. No setup fees, no surprises, no “contact sales” maze.
Core
Run your club
Free
for clubs up to 100 swimmers
- Members, families & profiles
- Squads, sessions & attendance
- Lane planner (deck view)
- Stripe payments, pro-rata & receipts
- CSV import from Swim Central
- Gear store, notifications & your club space
Premium
Grow your club
$ / term
Placeholder — final pricing being confirmed with pilot clubs
- Everything in Core, plus:
- Unlimited swimmers
- Per-session economics & lane margins
- Revenue analytics for the committee
- First in line for support & new features
We're a software company, not a payments company — Stripe's standard card fees apply to transactions and go to Stripe, not us. Final tier pricing is being locked in with our pilot clubs; nothing here will surprise you later.
Fair questions
Why isn't the Premium price shown?
Because it isn't final, and we'd rather show you a placeholder than invent a number and change it later. Pilot clubs are helping us land it.
What happens at 100 swimmers?
Core supports clubs up to 100 swimmers. Past that, Premium removes the cap — we'll nudge you well before you hit it, never mid-season.
Are there setup or hidden fees?
No setup fees. Card transactions carry Stripe's standard processing fees, which are Stripe's, not ours. That's the whole list.